Posting this because it’s the prettiest flour bag I’ve ever seen. Husband bought several kilos of it this morning just because of the packaging.
Flour
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Posting this because it’s the prettiest flour bag I’ve ever seen. Husband bought several kilos of it this morning just because of the packaging.
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Jane Dougherty Writes 
I love those birds! Now what are you (or he) going to make with all the flour? 😀
It’s real 1970s design. He said, quite nonchalantly this evening at supper, ‘I was thinking, it’s a long time we haven’t had pizza bianca…”
Sounds good to me. I guess he’ll be making it tomorrow? 😀
I guess he will…in a parallel universe maybe.
🤣🤣
Who’s gonna make bread now?
Guess. It was a thinly disguised ploy to get some pizza bianca.
Yummy.
I’ll do it, but not today. It’s our wedding anniversary and I’m taking it easy. I spent most of the day before our wedding cooking, it makes me feel tired just thinking about it.
Ha. I bet.
Have a lovely day, Jane. Taking it easy sounds wonderful to me.
I’ll just lie back and watch the storm arrive. It’s building up beautifully.
🙂
Yes it is very distinctive and pretty!
Our local Lidl had it. Husband got the last few bags. No idea if it’s a national thing or if it fell off the back of a lorry…
It looks so different
Very old-fashioned design. Effective though. Husband bought it and we already have a ton of flour in the bin.
Lol …watch out for weavels! 💜💜
I hope the flour in the packet isn’t retro too 🙂
Yes 🥰
Very pretty
That IS pretty!🙂…
Isn’t it though?
*amused*
Attractive packaging! I love the blue-green colour. There’s a trucking company uses that colour for their trucks and I never fail to point out their trucks if we’re out driving and I spot them 🙂
I thought the colour was pretty too, with the birds, and calling it ‘White Dove’. Very retro.
Wow! Very nice packaging. Thats definitely 1970th style. :-)) Have a nice Sunday! xx Michael
Thanks Michael! It has been so far xx
I’m a sucker for packaging too. And I do judge books by their cover. (K)
Since book covers yell out at you what’s inside, you do it without even being aware of it. Pastel colours with curly script title means ‘women’s’ or chick lit, ominous indeterminate clouds/sea and block capitals title means crime, woman in languid pose, with or without period costume means romance etc etc. So predictable.
When I used to browse at the library I chose first by title, then by cover illustration. Then I would read the blurb to see if I was taking it home. Lately I’ve noticed is that successful book will spawn imitation covers, regardless of what’s inside. Stupid marketing in my opinion, but no one is asking me.
That’s the advice given to self-publishers. Find a successful book in the same genre and copy the cover.
Marketers know nothing really.
They know what makes money for someone in the short term. What matters for a lot of these people, publishers included, isn’t whether the book gets good reviews, whether people are satisfied it comes up to the hype expectations, because for readers to know they didn’t like it, they have to have already bought it…
Yes. It’s all about money, again and always.
Whoever invented money has a lot to answer for.
Yes.